Wednesday, 14 January 2015

1b - How do i work to a brief with a client

The brief i have been given forthis project requires to make a corperate video to promote Laswap 6th form. My client fo this assignment will be the Director of 6th form at Acland burghley Mr. Quirke. The video will act as a form of informing people about the college so i will work on presneting it in a positive way as well as making sure it is factual and informative. This will be achived thought the main footage itself as well as through the editing process. When ananlysing the project brief i will be looking into several aspects; the budget for the project,legal and ethnical, regulatory, the requirements of the final project and what is expected as well as deadline and timing these things will all be disscused and negotiated in a meeting with the client. It is a legal requirent to follow the wishes of the client for the job you have been employeed for and going against this could lead to facing legal action from the client.

Constraints (Legal, ethical, regiulatory) 
When looking at thi s project brief there are a range of different aspects i wil have to consider before i begin filming which will be key in producing a video that is proffessional and adds up to all the requirements of my client.
Firstly, i must pay attention to the legal side of things looking into copyright of songs or brands that may be feartured in the video, and making sure i have permission to use it in the video, I will be filming interviews and shots of the 6th form environement and so will have shots of students and teachers i will have to make sure they are aware of this and sign a legal document giving permission if they are over 18 and parental permission if they are under this age.
I will aslo have to do a risk assessment for the health and saftey of the cast and crew involved in filming, considering any risks or hazards for the people involved and how these can be diverted.
I willl adress the ethical sideo of filming also, making sure the content of the corepertate video is not seen as offensive to any viewers or to the people being filmed this will be done through considering the way i aproach people and the locations I will choose to film.
looking into regulatory aspects of producing a corporeate video, I have researched into the companies ASA and Ofcom and found all of thier codes and conventions for content that is then shown to the greater public through T.V. If my client would like to broadcast the final piece that is produced there are a range of aspects that must be considered before this can happen and this is doen through the help of either one of these companies (ASA/Ofcom) and the rules they have produced. thses include focusing on copyright and any issues that may occur, assessing what message you are sending the viewer through the video and if all the information about the college is factual and thruthful and also making sure there are no aspects of the video that could be found desstressing or offensive.

Budget: (Amendments to the budget and conditions) 
I will be analysing the brief I have been given and looking into anything that I may have to discuss with the client before I proceed to begin filming. Thinking about the budget before discussing with the client there will be no personal expenses needed for the filming process, as the facilities that we will be using will be owned by Laswap and so we will not have to pay a fee to rent the location. the equipment we will be using will also be property of Acland Burghley school and so will be free of charge. The cast and crew will have free bus travel and will also already be present in the building as they attend the 6th form, the different 6th form buildings are all within walking distance of each other  so there will be no expenses spent on travel. The people taking part in the video will be volunteers that have offered to take part and so will not be paid. When i meet with my client i will discuss their vision for the video in detail and build an understanding of what they expect and discuss my research as well as talk about the budget and if there are any alterations in this.

conditions:
As i have yet to have a meeting with my client i have still not been able to discuss the conditions for the project and what is expected, although when the meeting does take place we will be able to discuss any changes or alterations he or I would like to make on the concept of the video and the filming process and then come to a final decision and plan. In the meeting i will also go into the regulations for the video and discussing where the video will be shown once its completed weather it is going to go on the school website or given to another company or kept within the college and shown at presentations.

project: 
Once I have an overall idea of what my client wants for the corporate video I will then be able to set out a detailed plan and give my client a realistic timing of when the video can be completed. I will then focus on bing organised and think ahead of time so that I can reach my set out deadline that is agreed on my my client. When discussing the project with my client i will discuss what they would like to include in the video; what people they would like me to interview and talk to, what specific locations they would like to see in the video as well as what message he would like to be giving then viewer through the video and how this can be achieved. the ideas that i will be presenting to my client are;
-Filming interviews of teachers and students that are apart of Laswap 6th form, and asking them about their experiences and opinions on the college.
-Presenting shots of the college faculties and students using these environments showing what is available to the students that attend, this will give the viewer an idea of what it is like to attend the school.








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