I plan on creating a radio insert for KISS 100 breakfast show where i will be asking a range of relevant people questions on thier opinions on the effects of social media on real life relationships, i have chosen this subject as i am aware that a huge amount of young and mature audiences are able to relate and have diverse opinions, this is important as the audience for this breakfast show ranges from people going to work as well as school. The interviews will allow the audience to hear a range of opinions from poeples personal experiences as well as hear information and statistics on the matter. The taget audience i have chosen to focus on is 16-18 year olds as they are known to be the most enthusiastic of social media users and so will be aware of the effects and have strong opinions on the matter, although i would like to also include two interviews from an adults perspective for example a techer or parent, this will make the dicussion much more interesting for a range of listeners. Through this insert i aim to inform people on the effects that the social media world is having on our real world relationships, in turn i feel involving the perspective of an adult and then presenting it to my target audinece will give them a much wider range on opinions and open their eyes to different experiences, this makes the show much less bias. The main question i will be asking in the interviews is, 'why do you think social media is effecting our real life relationships?' by starting with a very direct and sugestive question it allows the interviewee to speak thier opinion on the subject as well as elaborate on why they think this. it can also create argument if the interviewee dissagrees with the statement and this will lead to them disscussing their opinion in more detail and this is what i am aiming for. my interviews will be in a light hearted tone so that the interviewee feels comforatble as well as informational depending on the interviewee, older interviewees will take the interview much more serious than my younger aged interviewees. I will ask multiple, open and direct questions to get a good idea of their experience with social media and what they think about how its advances are effecting our relationships.
Equipment requirements and time scheduling
To produce my interviews i will be using a flip camera and a microphone, provided by school (Acland Burghley), i will be recoring my younger interviewees after 3pm as they have to be at college or school and will be best available after this, i will go to secondary schools and sixth forms as this is where my target audience spend most of thier time one i have got my interviewee i will try and find a area where it is quite and the acoustics are suitable so that the recorning of all my ionterviews come out clear, this will be key in later stages because is an interview is not clear it will have to be discarded. as for my older interviewees they will most likely me working 9 to 5 jobs so i will have to contact them an arange a time that is most suitable to them. before recording anywhere i must make aure that i have permission form the person in power to record so that their is no issues.
journalistic context
the radio show i will be presenting my intert on is KISS 100 breakfast show, this show consists of local news as well as interesting news form around the world, they disscus recent events and their opinions on these and have audience members call in do speak their opinions and experiences; i feel my peice will in turn fit smoothly with the rest of the show. the radio show starts at 6am and finishes at 9am and is focused at poeple going to school and work with early starts i will be using around 10 mins of air time for my insert at around 7.30 as this is when my target will be most likely listening. Another aspect of this radio show and station which makes it right for my show is beacuse it fits my target audience anf has a range of different listeners form more mature to younger audiences.
Primary and secondary
research
After conducting my primary
research I was able to find that a great amount of my target audience feel
social media effects their relationships both positively and negatively. as a
result of the research I was also able to understand which social media sites
are the most popular at the time which I found were, Instagram, Twitter and
Facebook through finding out this information I will be able to then create
questions around these social networking sites to ensure they are relevant to
my interviewees. In doing my secondary research I was able to gather statistics
on social media and its direct effect on relationships, I could then utilise
these statistics and incorporate them into my questions to build a more
detailed and in depth conversation which is also factual and educational. I
found "66 percent of divorces in the last year this represents the level of
involvement social media" this proves the effect social media has
on daily life, i will try and design a question around this to find
out what my interviewees opinion is on the statistic.
When doing secondary research I found this video where a
presenter goes around town interviewing people on their thoughts on social
media and whether it effects relationships. This video is set in a relaxed
and conversational tone this is similar to the tone that I would like to
produce in my radio package, the interviewer provides open questions and allows
the interviewee too go off into a discussion about what they think on the
matter. I took inspiration
From some of the topics that lead to interesting answers
from the interviewees and will incorporate them into my own package for
instance the questions about dating sites and the publics opinions
on those as this is quite a controversial topic.
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